Examples of Swiss International Design

This article explores the idea that more and graphic designers are becoming “conservative and fiscal-minded times” with their work. Graphic designers are using Default Systems within their work as the standard, which is creating sameness within graphic design and unoriginality. It is not so much that Default Systems are negative, but more of that those who use it are not aware or do not understand its functionality. The article is very interesting because it forces you to analyze what graphic design is today.

In some ways Default Systems seem to be integrated in curriculums of design institutions. From experience professors teach courses using industry standards and don’t encourage much creativity. Thousands of designers enter the workforce every year, and with the idea of Default Systems being taught, resulting in a uniformity and monotony in graphic design.