In his piece, Kothary points the reader to Haidt’s research that posed reason as  an unstable concept with no possibility of being truth. Our natural inclination to find the truth often goes hand in hand with our desire to find reason and if reason is not a consistent truth than much of what we believe to be objective is created in the mind. His metaphor of the rider / elephant  can be seen in institutions like media and education where we are showed only what has been deemed as objective but as Kothary explains the insidious desire for objective truth affects taste as well.

In order to kill idols I think there is also a greater need to kill objectivity and our desire to see objectively. Killing what we have noticed before as being beautiful is important but I think there is also great value in continuously deconstructing what we see as “knowledge”, where it comes from  and who created it. If we see something as beautiful, it is definitely helpful to realize there is beauty and importance beyond that, but more important is the realization that the institution of beauty has been created in our society to maintain certain patterns of thinking.